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Emily Long
| 6 min. read
8 steps to prepare your rental property for showings
Spring is the calm before peak rental season. Most Americans move between late spring and early fall—when the weather is milder, kids are out of school, and college students are graduating—so these next few months are crucial to...
Jillian Rodriguez
| 5 min. read
How to attract the right property owners to grow your business
In property management, the equation for financial success is pretty simple—the more properties you manage, the more money you make. But when you grow for growth’s sake, you’ll often run into big problems that adversely affect your company...
Amanda Maher
| 7 min. read
8 tips for writing click-worthy Craigslist rental listings
Love it or hate it, Craigslist remains one of the go-to websites for people looking for apartments to rent. Some property managers and landlords shy away from using Craigslist. The platform is pretty rudimentary compared to some of...
Jillian Rodriguez
| 5 min. read
Is your property management website achieving your marketing goals? Here’s how to find out—and how to fix it
Your company website is a powerful tool—are you making the most of it? Your website is a crucial element of your overall marketing strategy. A strong website increases brand awareness, helps prospects find you, and converts them into...
Samantha Clark
| 6 min. read
5 strategies for marketing your rental listings effectively
Whenever you’re about to list a property “For Rent,” you can feel the stress wash over you. Finding great renters isn’t easy–especially when you’re up against a tight deadline to avoid longer-than-necessary vacancies. You know all too well...
Jillian Rodriguez
| 7 min. read
6 search marketing strategies to help property managers stand out from the pack
We’ll be the first to admit it: Search engine optimization (SEO) is confusing. One of the biggest sources of confusion is the fact that it’s constantly changing. If SEO is in your marketing toolbox, you’ve likely had moments...
Amanda Maher
| 5 min. read
Before peak leasing season hits, take these 5 steps to prepare
For property managers, the winter slowdown between the holidays and the end of February can often be a welcome break. However, spring is right around the corner, and that usually comes with a sharp uptick in leasing activity. With...
Jillian Rodriguez
| 6 min. read
7 quick marketing tips for property management companies
The nature of property management is that day-in and day-out, you’re always busy. Even if you’re trying to grow your business, you often don’t have the time to study up on the latest marketing trends and implement those...
The Science of Growing Your Portfolio
How do you know when it’s time to grow your business—and how can you prepare to take on more doors sustainably? Our guide, The Science of Growing Your Portfolio, explores the key challenges and opportunities that thriving property...
Laurie Mega
| 9 min. read
6 steps to harness the power of hyperlocal social media marketing
According to Buildium’s 2021 State of the Industry Report, almost 54 percent of community managers used social media as a means to communicate and market in 2020. It’s an often overlooked tool for PMs to engage current residents...
46 min. listen
Episode 21: What’s in your marketing funnel?
Property management marketing is tough work. A lot of times for property management businesses, it can take a backseat to other pressing needs. Getting the nuance just right during trying times also isn’t easy; but, at the end...
32 min. listen
Episode 20: The unexplored side of virtual ft. Amir Frank
Whether we like it or not, the pandemic created the necessity to do business in new ways—and further jolted the adoption of virtual technology. While virtual tours of rentals are nothing new, there’s a whole world of possibilities...
Laurie Mega
| 13 min. read
All the elements of a healthy property management website
You need a property management website. It’s as simple as that. A property management website no longer a simple page that advertises your services. It’s a way to manage your business through owner and resident portals. It’s a...
Tony Maiella
| 6 min. read
These 10 property management blog posts capture the story of 2020
The desire to stop talking about 2020 (even on a property management blog) is a sentiment that I think we all share as we inch towards the start of the new year. With a vaccine rollout around the...
Laurie Mega
| 7 min. read
Association management trends: COVID-19 and beyond
The pandemic and its domino effect on the economy, government regulations, and our relationship with technology have created big changes in the way property managers do business. From contactless everything to sanitizing protocols to support for struggling residents,...
34 min. listen
Episode 19: What investors want ft. Jesse Fragale
We think of The Property Manager Podcast as a lively conversation about our industry. And conversations are more interesting when they bring together different perspectives. For Episode 19, we added a fresh perspective—that of the real estate investor,...

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