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Advanced feature | Make it easier for search engines to find your company online

You have an attractive, well organized website for your prospects and customers. The next step is to make sure people find your website online.

This is called “search engine optimization” or “SEO” for short. We recently rolled out two enhancements to your Public Website settings to aid your SEO efforts.

The first is that you can now set the title tag for your website. The title tag appears in the title bar of most browsers and also gives Google and other search engines clues about the content of your website.

The second SEO-related enhancement is the ability to set up meta tags on your website home page. Meta tags are additional “clues” that some search engines use to determine the content of your website. Meta tags are also key if you want to take advantage of Google’s freeWebmaster Tools.