How to Write Listings that Rent Themselves


For even the best property managers, it can be hard to write rental listings that stand out from the crowd. Especially when that crowd is shouting themselves hoarse with TITLES WRITTEN LIKE THIS!!!!!

And, for the average apartment hunter, it’s just too much: their eyes glaze over and they scroll right by some really great apartments.

So how can you get renters’ attention without overdoing it? With some help from Zillow, we discovered what makes the best rental listings tick.

Including:

  • Click-worthy titles
  • Digestible, readable blurbs
  • Features that renters will pay more for
  • The most common typos in rental listings
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