The 2021 Renters’ Report

Robin Young
Robin Young | 45 min. read
Get the latest industry insights.

6 Profiles to Help Property Managers Attract & Retain Great Renters

The 2021 Renters’ Report reveals 6 data-backed profiles of the renters that you’re most likely to find in your rental properties, from one-person households to multigenerational families. You’ll learn how to put this information into action to attract and retain great residents this leasing season, and hear directly from the renters we surveyed on how their considerations have changed in the last year. Dive into:

Types of Renters & Demographics
Which types of renters are most likely to live in your units today, and which demographics represent the future of the rental market

Move Out & Amenities
How likely each renter type is to move out, and which amenities will drive their decisions

Expectations & Technology
What their expectations are for their property manager, and which technologies they consider a necessity

COVID & Finances
How renters’ finances have been affected by COVID-19

Download The Report
Trending Stories For You
Accounting & Taxes 10 property management bookkeeping basics
Since one of the core responsibilities of a property manager is to manage an owner's assets, income, and expenses, you’re constantly dealing with accounting whether…
Laurie Mega
| 7 min. read
Accounting & Taxes How does a 1031 exchange work? What property managers should know
More and more property managers are finding their clientele shifting from accidental landlords to strategically minded rental real estate investors. And they're relying on the…
Amanda Maher
| 5 min. read
Maintenance & Improvements Multi-family winterization checklist: 18 steps to take ASAP
For most of the country, winter is at our doorstep—and as with winters past, it could bring billions of dollars in property damage nationwide. Between…
Jason Van Steenwyk
| 7 min. read

Be a more productive
property manager