6 Profiles to Help Property Managers Attract & Retain Great Renters
This leasing season, you might notice that different renters are interested in your properties than in the past, with new items on their wishlists. And your current residents are likely placing different demands on their space, and might be searching for a home that better suits their evolving needs.
Renters’ needs and preferences have changed in ways that we never could have imagined at the beginning of 2020. And though the last year has felt chaotic at times, there’s logic behind these shifts. Buildium has surveyed thousands of renters throughout the pandemic; and we’ve discovered clear patterns in renters’ preferences and considerations in choosing a place to live. We’re here to help you make sense of it all, and to position your business for success in the post-COVID-19 rental market.
The 2021 Renters’ Report reveals 6 data-backed profiles of the renters that you’re most likely to find in your rental properties, from one-person households to multigenerational families. You’ll learn how to put this information into action to attract and retain great residents this leasing season, and hear directly from the renters we surveyed on how their considerations have changed in the last year.
Download your free copy of the 2021 Renters’ Report to learn:
- Which types of renters are most likely to live in your units today, and which demographics represent the future of the rental market
- How likely each renter type is to move out, and which amenities will drive their decisions
- What their expectations are for their property manager, and which technologies they consider a necessity
- How renters’ finances have been affected by COVID-19