Episode 21: What’s in your marketing funnel?

Tony Maiella
Tony Maiella | 46 min. read

Published on January 8, 2021

Property management marketing is tough work. A lot of times for property management businesses, it can take a backseat to other pressing needs. Getting the nuance just right during trying times also isn’t easy; but, at the end of the day, a solid, realistic marketing strategy for your business is more important than ever. 

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In Episode 21, What’s in Your Marketing Funnel, we talked about how to enhance your owners’ and residents’ journey down the marketing funnel with Alexander Hassoulas, Co-Founder and President of Upkeep Media, a boutique marketing agency for property managers.

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Tony Maiella

Tony Maiella is the Director of Content, Creative and Experience at Buildium. With a deep appreciation of storycraft, Tony leads Buildium's creative team and content marketing strategy to connect and educate property managers with the latest insights to grow their businesses. In addition to being a writer, he also has an affinity for Brazilian culture and will pick up a guitar any chance he gets.

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