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Tony Maiella
| 6 min. read
8 Ways to Maximize Your Lead-to-lease Conversion [Video]
A healthy leasing cycle and lead-to-lease conversion is the heartbeat of any property management business. Done right, good leasing fills a vacant unit with a quality resident quickly, and on a steady beat. When it’s less than ideal...
Laurie Mega
| 17 min. read
How to craft emails for every part of your property management brand
Even with your social media presence and the content on your site, email still plays an irreplaceable role for your business. In fact, real estate has a higher email open rate than many other industries—42 percent, according to...
Robin Young
| 4 min. read
Property management in the time of coronavirus: Weekly headlines & insights – 4/18/20
This week’s trends were a continuation of the last: The number of residents who were able to pay their rent by the second week of the month exceeded expectations; but so did the number of Americans who lost...
Jenny Abercrombie
| 7 min. read
The best rental listing sites (and strategies) for property managers in 2020
Not too long ago, advertising a rental for property managers meant purchasing an ad in the classifieds section of your local newspaper and sticking “for rent” signs in the front yard. Then, online rental listing sites hit the...
Robin Young
| 4 min. read
Property management in the time of coronavirus: Weekly headlines & insights – 4/11/20
This week, the unemployment rate rose ever-higher as 316 million Americans sheltered in place. But at the same time, there were signs of hope for the rental market: 7 in 10 renter households found a way to pay...
Robin Young
| 5 min. read
COVID-19 resources for property managers: Industry guidance on regulatory changes, financial assistance & more
As local and federal governments respond to the latest challenges created by the coronavirus pandemic, conditions for property managers are shifting by the hour. We know that you need the latest information at your fingertips as the health...
Robin Young
| 3 min. read
Property management in the time of coronavirus: Weekly headlines & insights – 4/4/20
This week, all eyes were on the 880 pages of the Coronavirus Aid, Relief, and Economic Security (CARES) Act that was passed by Congress on March 27. Though the Act took significant strides toward helping Americans who have...
The Online (and Offline) Reputation Framework for Property Managers
With the click of a button, everyone in the world can see what people think of your business. And, with the click of another button, you can respond to reviews in real time and showcase your brand to...

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