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Samantha Clark
| 4 min. read
5 places to list your rental property for free
It used to be that you put a “For Rent” sign on the front lawn and hoped for the best; and posting an ad in the local paper was the most efficient way to spread the word about...
Emily Long
| 6 min. read
8 steps to prepare your rental property for showings
Spring is the calm before peak rental season. Most Americans move between late spring and early fall—when the weather is milder, kids are out of school, and college students are graduating—so these next few months are crucial to...
Jillian Rodriguez
| 5 min. read
How to attract the right property owners to grow your business
In property management, the equation for financial success is pretty simple—the more properties you manage, the more money you make. But when you grow for growth’s sake, you’ll often run into big problems that adversely affect your company...
Amanda Maher
| 7 min. read
8 tips for writing click-worthy Craigslist rental listings
Love it or hate it, Craigslist remains one of the go-to websites for people looking for apartments to rent. Some property managers and landlords shy away from using Craigslist. The platform is pretty rudimentary compared to some of...
Jillian Rodriguez
| 5 min. read
Is your property management website achieving your marketing goals? Here’s how to find out—and how to fix it
Your company website is a powerful tool—are you making the most of it? Your website is a crucial element of your overall marketing strategy. A strong website increases brand awareness, helps prospects find you, and converts them into...
Samantha Clark
| 6 min. read
5 strategies for marketing your rental listings effectively
Whenever you’re about to list a property “For Rent,” you can feel the stress wash over you. Finding great renters isn’t easy–especially when you’re up against a tight deadline to avoid longer-than-necessary vacancies. You know all too well...
Jillian Rodriguez
| 7 min. read
6 search marketing strategies to help property managers stand out from the pack
We’ll be the first to admit it: Search engine optimization (SEO) is confusing. One of the biggest sources of confusion is the fact that it’s constantly changing. If SEO is in your marketing toolbox, you’ve likely had moments...
Amanda Maher
| 5 min. read
Before peak leasing season hits, take these 5 steps to prepare
For property managers, the winter slowdown between the holidays and the end of February can often be a welcome break. However, spring is right around the corner, and that usually comes with a sharp uptick in leasing activity. With...
Laurie Mega
| 8 min. read
How to value, buy, or sell a property management company
In 2020, a portion of the rental market moved out of big coastal cities such as San Francisco and New York, and moved to mid-size cities and suburban communities. However, rental listing company Zumper took a look at...
Laurie Mega
| 7 min. read
10 bookkeeping basics for successful property accounting
Since one of the core responsibilities of a property manager is to manage an owner’s assets, income, and expenses, you’re constantly dealing with accounting whether you like it or not. From receiving rent payments to handling vendor invoices,...
43 min. listen
Episode 22: The newfound transparency in user-centric leasing ft. Zumper
Think about the top 10 sites you visit every week. They probably have one thing in common: accurate, authentic, quality information. Tech companies like Google and Amazon have understood the value of data and putting the needs of...
Property Accounting Under Control [Expert Session]
It’s no secret that property managers are control freaks when it comes to their property accounting—and that’s a good thing. Setting up and keeping up a strong process supported by the right technology is key. It can be...
Laurie Mega
| 8 min. read
First 90 Days with Buildium: Suffolk Property Management
John Babiarz is the owner of Suffolk Property Management, which manages residential and commercial properties in the Greater Boston area. They started out as a small family-owned business with about 40 units. When Babiarz took over from his...
The Science of Growing Your Portfolio
How do you know when it’s time to grow your business—and how can you prepare to take on more doors sustainably? Our guide, The Science of Growing Your Portfolio, explores the key challenges and opportunities that thriving property...
Laurie Mega
| 9 min. read
6 steps to harness the power of hyperlocal social media marketing
According to Buildium’s 2021 State of the Industry Report, almost 54 percent of community managers used social media as a means to communicate and market in 2020. It’s an often overlooked tool for PMs to engage current residents...
46 min. listen
Episode 21: What’s in your marketing funnel?
Property management marketing is tough work. A lot of times for property management businesses, it can take a backseat to other pressing needs. Getting the nuance just right during trying times also isn’t easy; but, at the end...

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