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46 min. listen
Episode 21: What’s in your marketing funnel?
Property management marketing is tough work. A lot of times for property management businesses, it can take a backseat to other pressing needs. Getting the nuance just right during trying times also isn’t easy; but, at the end...
Laurie Mega
| 13 min. read
All the elements of a healthy property management website
You need a property management website. It’s as simple as that. A property management website no longer a simple page that advertises your services. It’s a way to manage your business through owner and resident portals. It’s a...
Laurie Mega
| 8 min. read
4 steps for setting your property management marketing budget
The end of the year is fast approaching, which means it’s time to start putting together your budget for 2021. Allocating money for fixed costs like payroll and software is pretty straightforward. But it can be a bit...
Laurie Mega
| 7 min. read
Website accessibility and ADA compliance for property managers
According to the CDC there are 61 million Americans with disabilities. That’s one in four people in the nation. No doubt you’ve made sure your properties comply with the housing regulations set out by the Americans with Disabilities...
Email sample copy for property managers
With residents and owners spending more of their time online, now’s the best time to master the craft and nuance of a good email. And to get you started, we drafted these email copy templates to help strengthen...
Tony Maiella
| 6 min. read
8 Ways to Maximize Your Lead-to-lease Conversion [Video]
A healthy leasing cycle and lead-to-lease conversion is the heartbeat of any property management business. Done right, good leasing fills a vacant unit with a quality resident quickly, and on a steady beat. When it’s less than ideal...
Laurie Mega
| 17 min. read
How to craft emails for every part of your property management brand
Even with your social media presence and the content on your site, email still plays an irreplaceable role for your business. In fact, real estate has a higher email open rate than many other industries—26 percent, according to...
Tony Maiella
| 6 min. read
Own your online reputation: 8 strategic tips for property managers
Did you know over 76% of people trust online reviews from other consumers almost as much as recommendations from friends and family (Local Consumer Review Survey, BrightLocal)? It’s true. And this means that it’s time to get strategic...
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Laurie Mega
| 12 min. read
The 7 Best Property Management Software Solutions for 2023
We’ve studied review sites and assessed features across platforms to find the seven best property management software solutions out there in 2023.
Opportunities for Property Managers in Renters’ Evolving Preferences
The past few years have been anything but smooth sailing. Property management companies responded by putting resident and owner-related concerns above their own—but that’s about to change. Our research shows…
Natalie Cariola
| 5 min. read
The Top 6 Leasing Trends for 2023
In our 2023 Industry Report, half of our respondents told us that technology is going to play a big role in their revenue-generation strategy for the next two years. Listed in their top 10 technology must-haves was leasing...
2023 Community Association Trends in 7 Key Areas
The past few years have been anything but smooth sailing. Property management companies responded by putting resident and owner-related concerns above their own—but that’s about to change. Our research shows…
Jason Van Steenwyk
| 6 min. read
Preventative HVAC maintenance checklist: 16 things you should do now
Major winter storms are still months away, but as the weather changes, it’s important to pay attention to your property’s HVAC units, furnaces, and related systems. Starting preventative HVAC maintenance now will help you avoid costly repairs and...
Jon Park
| 10 min. read
Spring maintenance checklist for property managers: 10+ ways to make your business blossom
Frozen pipes, roof damage, and ice dams are all unpleasant side effects of winter. As the weather gets warmer, property managers need to spring into action to ensure that their properties are in the best shape possible. Even...
Jake Belding
| 19 min. read
Property maintenance services: The complete checklist and guide
Use this comprehensive property management maintenance checklist to get through repairs faster and more efficiently than previously possible.
Opportunities for Property Managers in Rental Owners’ Shifting Needs
The past few years have been anything but smooth sailing. Property management companies responded by putting resident and owner-related concerns above their own—but that’s about to change. Our research shows…

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